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Friday, March 16, 2012

For better or for work : a survival guide for entrepreneurs and their families

View full image by Meg Cadoux Hirschberg.  In a 2009 Kauffman Foundation survey of entrepreneurs, 69.9 percent of respondents said they were married when they started their first business and 59.7 percent had at least one child at launch time. All of them could have benefited from reading this book. Hirshberg (contributing editor & columnist, Inc.), wife of the president of the Stonyfield Farm yogurt company, reflects on her own experiences as spouse and parent, and gathers advice and key questions from entrepreneurial friends to guide a family through the many stages of a business's life. Her comparison to human development is apt: a new company is like a new child-another mouth to feed, and one with a large and worrisome appetite. And from divided attention to maintaining privacy (and even to illness and death), a family faces many of the same issues from both human and industrial offspring. VERDICT After gathering counsel from Hirshberg and her friends, entrepreneurs will have a better understanding of the effect of company ownership on their family. --Library Journal (Check catalog)