Renowned social entrepreneur Lubetzky grew up in Mexico, the son of a Holocaust-survivor father. He was on the verge of a legal career when he set off for a project in the Middle East to reduce conflict by developing a common economic enterprise. The experience taught him the potential and value of doing good while doing business and is the driving philosophy behind KIND—nutritional snacks that encourage consumers to be kind to their bodies and to others. At the heart of his philosophy is the notion of AND—that we do not have to accept the limitations of the false choices of either/or. Lubetzky declares that accepting AND opens up creative possibilities. He outlines nine themes to his philosophy, including purpose, grit, truth and discipline, and originality. He also shares examples of each from his business and professional life, including the hypercompetitiveness of the food market and lucrative offers to sell. Even as the food market has since become flooded with cause-marketing and healthy snacks, Lubetzky has maintained an anchor on health, taste, and social responsibility. --Booklist
Wednesday, May 13, 2015
Do the Kind Thing: Think Boundlessly, Work Purposefully, Live Passionately
by Daniel Lubetzky (Get the Book)
Renowned social entrepreneur Lubetzky grew up in Mexico, the son of a Holocaust-survivor father. He was on the verge of a legal career when he set off for a project in the Middle East to reduce conflict by developing a common economic enterprise. The experience taught him the potential and value of doing good while doing business and is the driving philosophy behind KIND—nutritional snacks that encourage consumers to be kind to their bodies and to others. At the heart of his philosophy is the notion of AND—that we do not have to accept the limitations of the false choices of either/or. Lubetzky declares that accepting AND opens up creative possibilities. He outlines nine themes to his philosophy, including purpose, grit, truth and discipline, and originality. He also shares examples of each from his business and professional life, including the hypercompetitiveness of the food market and lucrative offers to sell. Even as the food market has since become flooded with cause-marketing and healthy snacks, Lubetzky has maintained an anchor on health, taste, and social responsibility. --Booklist
Renowned social entrepreneur Lubetzky grew up in Mexico, the son of a Holocaust-survivor father. He was on the verge of a legal career when he set off for a project in the Middle East to reduce conflict by developing a common economic enterprise. The experience taught him the potential and value of doing good while doing business and is the driving philosophy behind KIND—nutritional snacks that encourage consumers to be kind to their bodies and to others. At the heart of his philosophy is the notion of AND—that we do not have to accept the limitations of the false choices of either/or. Lubetzky declares that accepting AND opens up creative possibilities. He outlines nine themes to his philosophy, including purpose, grit, truth and discipline, and originality. He also shares examples of each from his business and professional life, including the hypercompetitiveness of the food market and lucrative offers to sell. Even as the food market has since become flooded with cause-marketing and healthy snacks, Lubetzky has maintained an anchor on health, taste, and social responsibility. --Booklist
