by Nick Gogerty (Get the Book)Hedge fund strategist Gogerty explains how investors, whom he terms allocators, can learn to discern economic value and allocate resources to activities that will enhance the overall human condition. The author uses biological metaphors as underpinnings in his discussions. Hence, his use of the term Inos as units of information expressed as organizational capabilities is analogous to biological genes. Similarly, in Gogerty's worldview, organizations equate to biological organisms and clusters are spaces where firms compete just as organisms vie for dominance in ecological niches. His method involves discovering firms that have built and maintained competitively advantaged economic moats that permit them to grow the value of their businesses over time despite economic perils such as inflation and deflation. While the author doesn't provide a list of such firms, he does include numerous instructive diagrams and examples of value investing. His heavy reliance on biological illustrations could muddy the waters for readers with only a slight natural science interest. VERDICT Students of business and serious investors will likely find Gogerty's ideas more useful than general readers. In any case, his arguments will stretch the reader's investment intellect. --Library Journal
